SKIMS Is Championing Size Inclusivity – Swimwear Edition

As the sun begins to shine, we are getting into the true summer spirit, and what better way to prepare for our travels than with the launch of a highly-anticipated swim collection from Kim Kardashian’s solutionwear label, SKIMS? (Hint: there is no better way!)

Champions in shapewear, loungewear and underwear, the inclusive undergarment favourite is now expanding…summer edition! Launching its newest category, SKIMS is reimagining swimwear by making buying and wearing easy. With ultimate comfort and confidence-driven designs, the wide selection of ultra-flattering, versatile options embody the signature SKIMS fit and style. Crafted with mix and match at its heart, the line features an array of innovative, stylish separates and one-pieces.

Coming in 19 timeless silhouettes and 7 different colourways, each piece has been created with the perfect swim combination that we all long for – enhance and flatter. From sporty one-pieces and minimalistic bikinis to fashion-forward cover-ups, this collection is made to enhance every body, capturing all tastes and preferences – so you’ll be sure to create a wishlist as long as we have!

Promising to be our summer swim staple, the line also boasts fast-drying durable fabrics and recycled materials, taking you straight from the beach to the pool party.

SKIMS Founder, Kim Kardashian expressed her excitement for the new collection, stating customers’ long term desire for a swim line: “We’ve really taken the time to make sure we’re offering the best solutions for our customers. Buying swimwear should be fun and easy, yet so many women feel daunted by it.” Jens Grede, SKIMS Co-Founder, added: “It was essential that the launch of such a highly anticipated category resonated with our customers in the ways they expect, with a focus on fit, comfort and versatility.”

The inclusive collection is available in sizes XXS-4X, with styles being able to be purchased in sets of 3 or more. Prices range from £32-£104 and is available to purchase now exclusively on the SKIMS website. Our swimwear game this summer is levelling up, SKIMS style!