Celebrate Self-Expression with the Nike x Jacquemus Spring 2024 Collection! ππ¨ππΎ
When it comes to fashion, women are always on the lookout for something that resonates with their sense of self-expression. The Nike x Jacquemus Spring 2024 collection, a collaboration that celebrates athletes, style, and the art of being true to oneself.
Nike and Jacquemus have been on a journey together, recognising that sport isn't just about performance. It's also about style and self-expression. The Spring 2024 collection is a testament to this belief, featuring women's and unisex apparel, a new J Force 1, and a first-ever accessory, the Le Swoosh bag. This is the first time Nike's iconic Swoosh has been reimagined into a handbag.
The campaign for this collection is equally impactful, showcasing the renowned American sprinter Sha'Carri Richardson, who holds the title of the fastest woman in the world. Sha'Carri embodies the essence of the collection, showcasing how fashion can be an outlet for self-expression. She says, "Fashion is so personal, and I definitely use it to express myself. It can show how you feel, your mood, your creativity." Her presence in the campaign is a testament to the collection's focus on individuality and self-expression.
The collection is available on jacquemus.com and globally across select Nike stores from March 5th. The Le Swoosh bag will be available exclusively on jacquemus.com.