We are sending out an SOS! SKIMS announces a Grammy-Award winning artist as the new face of their Fits Everybody Collection.😍✨🥳
SKIMS has announced Grammy Award-winning artist SZA as the new face of their Fits Everybody collection. Following on from her momentous SOS Tour, the singer is serving sensational looks in the new campaign, The collaboration is proving again the innovative nature of the brand, with their powerful push into pop culture and talent-driven campaigns.
SZA has undoubtedly had CTRL over us since her debut album, being a defining voice in R&B and even more recently winning Billboard’s Women of the Year Award -talk about girl power. There is no doubt that she represents diversity, determination and distinctive talent, coinciding naturally with SKIMS’ inclusive and dynamic values.
“I’m excited to be in SKIMS’ latest Fits Everybody underwear campaign and to align myself with a brand that strives to make women feel both comfortable and sexy,” said SZA.
“SZA’s honesty, confidence, and dynamic energy are unparalleled. She’s truly the woman of the moment, and I’m so honoured for her to be featured in SKIMS’ latest campaign,” said Kim Kardashian, Co-Founder & Creative Director, SKIMS
The buttery-soft underwear collection itself is a testament to that – with 9 core colourways, in a range of sizes, scaling from XXS-4X, so you can easily find your perfect fit. The collection is available at Selfridges.
