FROW News

The Launch Of A Reed Diffuser Subscription Service & Introducing Exciting New Products For Curly Hair

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Happy Friday! Welcome to FROW News, where we update you on all things fashion, beauty and lifestyle. This week, not only do we have news of H&M’s fabulous new collection, but we have the perfect pieces for that pesky transition into winter. It’s that time of year where your skin gets drier, your hair gets frizzier, and you’re spending more time snuggled up inside, so what’s better than the news of a new body balm launch, a brand-new curly hair product and an exciting reed diffuser label? So, sit back and relax as we bring you all the exciting news from this last week.

H&M Announces Its Spring/Summer Collaboration

While collaborations seem to be all the range in high fashion at the moment, one brand has consistently and successfully championed collaborations for years: H&M. And their recent announcement regarding their Spring collaboration is sure to have you squealing with excitement because it’s with the one and only Iris Apfel! That’s right, the colourful fashion muse (who just celebrated her 100th birthday!) will be releasing a collaboration that pays homage to her unique style. Complete with colourful coordinating sets, floral suits, tiered ruffle dresses and a wealth of accessories to complement it all, the collection is one that we cannot wait for. It’s launching at the start of 2022, so we can look forward to it all winter!

Brora Teams Up With War Child

If you’re anything like us and you’re already looking forward to winter dressing, have we got something for you! Knitwear specialist Brora has teamed up with War Child to create a limited run of cashmere scarves that are as meaningful as they are cute. Bold and beautiful, the super-sized scarves are woven from Scottish cashmere and feature the word “love” printed repeatedly across their profile. 10% of proceeds from the sale of each scarf will be donated to War Child, a brilliant charity that works to help eliminate the suffering of children in conflict. They’ll be available online and in all stores from Monday 25th October, so set your reminders!

Tommy Hilfiger Launches A Music-Inspired Collection

Music fans and lovers of 90’s fashion unite! Tommy Jeans is revisiting its archives and releasing a collection inspired by band merchandise through the ages. Aptly titled Tommy Revisited: Music Edition, the artist-inspired capsule collection honours musical legends such as TLC, Backstreet Boys, Britney Spears and the Rolling Stones with a collection of 90’s-inspired sweatshirts and tees. With both the songs from the 90’s and the fashion trends (hello, crop tops!) experiencing a surge in popularity recently, this collection could not feel timelier. Which pieces do you have your eyes on?

Bouclème Introduces Two New Products In Time For Winter

Hold up, Bouclème is releasing new products! Born out of frustration towards the lack of curl-friendly hair products in the industry, Michele Scott-Lynch launched Bouclème to rave reviews. Now, just in time for winter, the label has released two new products – the Dry Scalp Serum and the Foaming Dry Shampoo. Your scalp is more prone to dryness than your hair and, with the temperature getting colder, there’s no better time to start caring for your precious scalp than right now. Both products boast natural formulas enriched with plant-based ingredients which help to balance redness and itching. Use the serum as and when you need it, alongside your shampoo, and use the dry shampoo for a spritz of volume and texture whenever your curls feel a bit limp. It’s the perfect combo!

Creature Of Habit Announces Its UK Launch

We’ve had our eyes on Creature of Habit’s products for a while, so news of their UK launch has got us very excited to update our skincare routines! Developed to cut out the confusion regarding how many skincare products there are to choose from, the brand set its focus on creating simple yet effective products that you can rely on. The label is launching initially with its two most popular products – the Gentle Daily Cleansing Balm and the Anywhere Everywhere Balm, which ensure a thorough cleanse and intense moisture respectively. As the name suggests, the Anywhere Everywhere Balm can be used on hands, knees, heels, lips – anywhere that is feeling a bit dry. They’re on sale now – we’re stocking up as we speak!

Freshly Cosmetics Launches Pods That Will Up Your Shower Game

Here at FROW, we are always looking for ways to be more sustainable, so we are super excited to introduce you to Freshly Cosmetics! The brand champions innovative natural cosmetics that are good for you and the environment (hear, hear!). Their recent releases include the Shower Gel SolidPod and the Tropical Fruit SolidPod Shampoo. Both products sit inside the brand’s iconic SolidPod, a case that lasts up to 10 years. Simply pop in your chosen shower gel or shampoo bar (both of which are crafted from natural, sulphate-free materials) and use the applicator pod which allows you to apply the whole product (there won’t be any pesky bubbles left sat at the bottom) and reduces plastic waste by up to 34%. How fab is that?

Territory Scents Introduces A Subscription Based Service For Reed Diffusers

Is there anything better than being met at home by a wonderful aroma? Territory Scents doesn’t seem to think so! Conceived during lockdown, the brand aims to help you turn your home into a sanctuary via the medium of scent with its subscription-based reed diffuser service. The collection offers a choice of three debut fragrances – each brought to life with its own animal character created by illustrator Joanna Thompson – and three reed diffuser styles. The cherry on top of the cake is the bespoke terracotta diffuser bottles which have been created in collaboration with ceramicist Emma Alington. And the best part? The subscription service means you don’t run the risk of forgetting to buy refills!

Did you miss last week’s FROW News feature? Don’t worry! You can catch it here.

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