Fashion

In This Week’s FROW Fashion Fix, We Give You Autumn Wardrobe Essentials and Fearless Footwear.

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We bring you all of the latest fashion news from this week so you can stay up to date with the industry. Now, you’ll never miss a thing with our weekly roundup every Friday.

NOVO Launch Capsule Wardrobe Essentials In AW20/21 Collection

Creators of NOVO announce the release of their first collection alongside their rebranding and new website. The once occasion wear brand has shifted to offer premium essentials for modern women. Adopting a timeless style of seasonal pieces that won’t go out of date, the brand is opting to promote wearability and longevity. The collection contains classic silhouettes, tailoring and key knitwear pieces – each piece with a minimal aesthetic. The neutral but classic colourways work to complement all skin tones, meaning there is a shade for everyone.

We want to inspire women to wear their wardrobe on different occasions and in different ways for seasons to come

Amy Whitfield, Creative Director of NOVO

Lacoste Launch Storm 96 Lo Sneaker

Lacoste announced the launch of their unisex Storm 96 Lo, an authentic 90s sneaker. Coming in a range of unique colour combinations, the bold trainer collection is designed with mesh, leather and suede – plus added pops of colour for a playful look. The iconic crocodile logo and other additional detailing nod towards the brand’s archived collections. The practicality and style combination of this collection fulfils our trainer desires!

NUE Hoops Launch At Wolf & Badger

NUE Hoops announce their launch into British boutique, Wolf & Badger from October. NUE Hoops offer personalised jewellery creations, with the fun concept of mixing and matching charms on different sized hoops. With an affordable price point, this jewellery brand allows you to create bespoke pieces of jewellery that are unique to you. The Wolf & Badger website will offer a selection of the company’s bestsellers.

We are delighted to have been approached by Wolf & Badger and proud to be joining this prestigious platform. We look forward to the next stage of our growth alongside such a great group of brands

Victoria Darby, Co-Founder of NUE Hoops

Crocs Collaborate With Justin Bieber

Crocs announce their next collaboration with singer Justin Bieber‘s personal fashion brand, drew house. The drew Classic Clog comes in the sunshine yellow colour associated to drew house, with eight custom Jibbitz. This unisex limited edition collection is designed to capture Bieber’s good vibes and laid-back style. The singer is a long-time Crocs fan and advocate for comfortable fashion, making this a perfect collaboration.

Zara Larsson Collaborates With Superdry On “Icons Of Style” Project

Superdry announces collaborative edit with pop star Zara Larsson for their AW20 ‘Icons of Style’ project. The edit revisits iconic jackets from the brand, including 6 styles from across 4 previous collections. With new shapes and refined classics, this collection delivers quality, with premium materials, for value. This partnership celebrates style and self-expression with no compromise.

Vans Collaborate With Musician, Artist and Producer Anderson .Paak

Vans present their first Global Music Ambassador as Grammy award-winning artist Anderson .Paak. Sharing a mutual passion for creative expression through art and music, this partnership is celebrated with a footwear and accessories collection inspired by the artists roots and breakthrough albums. The collection features psychedelic waves, 3D prints and embroidered chenille patterns inspired by South Californian life.

I’m thankful for Vans’ partnership with .Paak House and can’t wait to broaden our reach to help even more people tap into their greatest potential

Anderson .Paak

PLT Presents First Plus Size Collection With Leslie Sidora

PrettyLittleThing announce their latest collection with plus model and Influencer Leslie Sidora. This marks PLT’s first ever plus specific range with sizes up to a UK 30. This collection is perfect for this year’s Autumn wardrobe, with something for everyBODY. From slinky curve hugging dresses to underwear as outerwear, PLT set no boundaries with this daring range. With an on-trend muted colour palette of chocolate, mocha and khaki tones – there is an outfit for every autumnal occasion.

It was dear to my heart to show that everybody matters and beauty comes in every shapes, sizes and colours. It’s our time to shine!

Leslie Sidora

UGG Partner With White Mountaineering On AW20 Collection

UGG alongside Japanese streetwear label, White Mountaineering, launch their AW20 footwear collaboration. Debuted on the runway at AW20 Men’s Paris Fashion Week, this collection fuses the best of both brands. The timeless colourways and premium materials, seek influence from outdoor elements and vintage ski gear. White Mountaineering creative director Yosuke Aizawa’s aim for the collaboration works on taking the UGG classic silhouettes and combining it with functionality, for the perfect footwear. The limited edition capsule features a boot and sneaker duo ideal for the upcoming winter months.

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