FROW News

Getting Into The Spring Spirit & Denim Dreaming

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As the month finally comes to an end, we’re stepping out of our January blues and already preparing our wardrobes for Spring! From APPARIS‘ colour-filled collection to Estella Bartlett‘s brand new accessories line for SS21, we have it all! GUESS and Lee Jeans are fulfilling our sustainable denim dreams, with a wide range of timeless pieces for you to choose from. Plus an exciting insight into the upcoming Ivy Park collection!

Ivy Park Announces Upcoming Launch Of The ICY PARK Collection

Ivy Park teased everyone this week with a glimpse of their upcoming collection, ICY PARK. This footwear focused collection features Ivy Park’s classics: Ultra Boost, Forum Lo, Forum Mid and Super Sleek sneakers. As well as an introduction to the new face in the collection, the IVY PARK Super Sleek Boot. We have our eyes glued to the Beyoncé-owned brand’s Instagram page for the launch of the whole collection!

IVY PARK X Adidas

APPARIS Announce The Launch Of Their Colourful SS21 Collection

Luxury fashion label APPARIS launch their brand new collection for the upcoming season and it is speaking all things colour! Mixing Parisian style with New York attitude this collection is perfect for Spring in the city. From leather blazer dresses and satin cut out midis to pastel loungewear, APPARIS are bringing in the new season with a bang. We can’t wait to get our hands on this collection!

APPARIS

GUESS Launch New SMART GUESS Eco Collection For SS21

If you’re like us and wanting to expand our eco-friendly wardrobe this year, GUESS have you covered with their brand new SMART GUESS Eco Collection. This season the focus is on Reborn Denim, a collection made from second-hand, preloved denim fabrics and eliminating waste. This stand-out assortment collection uses environmentally conscious processes whilst staying stylishly on trend. However don’t worry it doesn’t just feature denim, the collection also includes jumpsuits, cropped tees and patterned transitional midi dresses – to give your wardrobe a fun upgrade for the brighter seasons ahead!

Estella Bartlett Releases SS21 Collection

There are sunnier days ahead with Estella Bartlett’s new Spring Summer Collection! Capturing the summertime spirit of the outdoors, these new pieces bring sunshine into your day even when it’s raining! With playful pendants, bold accessories and staple pieces, this collection takes inspiration from the natural elements of light refractions and water ripples. 

This season, more than ever before; we want to remind ourselves of the little joys in life and bright future we have ahead of us. We wanted the pieces to encapsulate sunshine, happiness and positivity. Bringing a smile to everyone’s face.

Estella Bartlett

Estella Bartlett

PUMA Presents The Cali Star Trainers

PUMA bring you the latest trainer launch with the Cali Star. The trendy new addition features a sleek, streetwise silhouette and a clean detailed design, inspired by elements from California. The newest member to the PUMA franchise is also offered in a metallic design, with fresh details such as the metallic accent on the heel. The collection is faced by singer and PUMA ambassador Selena Gomez and promotes those who aren’t afraid to stand out. A stylish trainer, with an inspirational message behind it? *adds to cart*

You have to go after what you want and follow your dreams. Don’t be afraid to stand out from the crowd by being you.

Selena Gomez, singer and PUMA Ambassador

PUMA

GymShark Launch Speed Collection

With gyms still closed, working out from home has boomed yet again and what better way to keep motivated than with a brand new workout wardrobe! GymShark launch their Speed collection features technical elements such as mesh panelling and water repellents whilst also keeping stylish, so you don’t have to sacrifice your style for practicality. The collection has also been designed to assist your workouts in the winter months, with reflective panels, concealed zips for your essentials and even headbands and woolly hats! If you’re exercise obsessed or just beginning your first mile, this is a collection for you to check out.

GymShark

Lee Jeans Launch New Style Breese

Lee Jeans are the answer to our 60s dreams by bringing back bootcut! Say hello to the Breese Boot, this newest silhouette features a high waist, skinny thigh, slim knee and a classic boot cut! And if they couldn’t get any better, the classic jean silhouette also includes sustainable elements such as recycled denim and brass buttons! Let’s let the denim do the talking from now on.

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