REFY Debuts Their First Mascara & Curated Collection 🤩🔥🖼️

We're not even two full months into 2024 yet and REFY is already blowing our minds! Being one of the fastest growing beauty businesses in the UK, REFY is dropping not one, but two new launches: the revolutionary Lash Sculpt and stepping into the lifestyle arena, the ultra-exclusive REFY Curated collection. And what better way to celebrate than to open an exclusive pop-up concept - The Exhibition, in the heart of Covent Garden. 

Running from February 16th to 28th, The Exhibition promises a sensory overload like no other., where you are not just a spectator but a living, breathing work of art. REFY's latest campaign, "YOU ARE THE ART," will have you rethinking everything you thought you knew about beauty. We're talking human form exploration, inspo behind the curve of their Lash Sculpt applicator, and a sneak peek into the world of REFY Curated.

But this isn't just about beauty—it's about empowerment. REFY has always been at the forefront of innovation, and their Lash Sculpt is no exception. Say goodbye to clumpy lashes and hello to a bespoke applicator designed to fit every eye shape, lifting and lengthening lashes with precision. Infused with unique ingredients that nourish and protect, this mascara is set to become your makeup bag MVP .

And now let's talk about REFY Curated—a collection of high-quality, luxury pieces that'll have you feeling like a million dollars. We're talking shirts, sweats, vests, and dresses that are more than just clothes—they're wearable art. Made with luxurious fabrics, recycled materials, and designs that'll have you turning heads wherever you go -  who could forget Jess Hunt's iconic black dress, the one that set hearts racing on the red carpet of the Fashion Awards.

But wait, there's more. REFY has pulled out all the stops with the recent addition of Danielle Culligan, ex-Head of Design for Christopher Kane, to their dream team. Together, they're redefining luxury with chrome, metals, and accessories that are destined to become coveted classics.

Founder Jess says, "Our creative and campaigns have always embodied the complete REFY lifestyle. Curated is bringing that REFY aesthetic to life, and allowing our customer to be fully immersed in the brand."

Co-Founder Jenna Meek adds, "REFY Curated isn't just a collection—it's a vibe. Each piece is a work of art, designed to make you feel like the queen you are."