Beyoncé Goes Rodeo With New Ivy Park & Abercrombie & Fitch’s Fresh Size-Inclusive Denim Collection

As another weekend rolls around, it’s that time again to bring you all the latest fashion, beauty and lifestyle news! This week we take a first look at the new Rodeo Collection from adidas and Ivy Park, a new SS22 collection debuted at Copenhagen Fashion Week and a groundbreaking hair growth serum. Let’s not forget, a size-inclusive denim collection, a charitable fashion collaboration and the opening of a creative flower store. So kick back and relax as we fill you in!

adidas X Ivy Park Return With Rodeo Collection

Yoncé returns with the latest instalment of the adidas X Ivy Park collection, inspired by the undeniable influence of Black cowboys and cowgirls. Celebrating the impact of Black men and women on American Western culture and American Rodeo. This refreshing take on classic Western wear sees classic streetwear fused with inspiration from the Black cowboy experience. The adult Rodeo collection features 58 apparel styles, 5 footwear styles and 13 accessories; showcasing dark denim, terry towelling, unique monograms and bold purple glow cow prints. Highlights include wide-leg snap pants, denim tracksuit, terry towelling hoodie and sweatpants and new colourways and chunky designs for Ivy Park’s iconic sneakers. To top it off, this range is available in sizes XS to 4X. So set your alarms for August 19th because this drop is about to be huge!

NYNNE Presents SS22 Collection At Copenhagen Fashion Week

So this Summer may not be over just yet, but let us give you a first look into NYNNE‘s SS22 Collection that debuted at Copenhagen Fashion Week. This season, the brand’s signature shape takes centre stage, accommodating new elements and design details. The collection also welcomes newness with a fresh and vivid colour palette, including fuchsia pinks, tangerine oranges and hints of baby blue; accompanied by the co-existing basic tones of white, black and neutrals. Representing a sense of the renewed energy across the globe, we can begin to celebrate dressing up once more with the launch of this elevated capsule collection. Notably, we see a bubbly orange crepe standout suit, evocative open-back fits are paired with gold chains, whilst denim that emphasises the female form has a key introduction this season.

We make pieces which last and will work for a long time. We want to empower women, make them feel confident and comfortable when wearing NYNNE. - Nynne Kunde, Founder of NYNNE

Abercrombie & Fitch Launch Size Inclusive Denim Collection

The struggle for finding the perfect fitting jeans is real but stress no more with Abercrombie & Fitch‘s size-inclusive denim collection, Denim Your Way. After over a year of research and development, this comfortable, confident and stress-free denim collection launches with their customer’s needs at the forefront. Using quality materials, this collection makes home to a variety of styles and ranges from sizes 23-37, coming in lengths from extra short to long. Crafted with the brand’s Curve Love fits, these jeans are designed with extra room in the thigh and have been constructed to help waist gaps more comfortable.

We’ve doubled down on the fit of our denim, its feel and comfort, the quality of its construction and materials, the inclusivity of our sizing, and our range of styles. When it came to crafting a campaign celebrating our denim, it only felt right to highlight those who inspired that commitment: our customers. - Carey Collins Krug, SVP and Head of Marketing for Abercrombie & Fitch

Nudea Unveils It’s Size Expansion In Best Selling Bralette

Our sustainable underwear favourite, Nudea announces the launch of their innovative fuller bust bralette, The Easy Does It F+. Crafted using the brand’s signature recycled Italian Eco Lace, but with the extra addition of ultra power mesh for better support and all-day comfort, the label developed the non-wired style to cater up to sizes F+. With wider straps, side wings and ballet back, this bralette ensures you can feel comfortably secure without compromising style.

After months of engineering and development, we’re delighted that we’re now able to offer our best-selling Easy Does It Bralette in sizes F to G. By creating comfortable underwear from premium quality materials that ensure a great fit and that last longer, we’re confident that once you find the bra that fits, you’ll buy fewer in the future. - Priya Downes, Nudea’s CEO and Co-Founder

ISAWITFIRST Partner With NAPAC On Charity T-Shirt

This week we bring you a charitable fashion collaboration for you to support. ISAWITFIRST have teamed up with The National Association for People Abuse in Childhood (NAPAC) to create a t-shirt range, with 100% of the profits going towards the charity’s fundamental work. The collection features two tees, with the empowering slogan ‘Take Control Of Your Story’ and the NAPAC logo. Available in both black and white, you can purchase yours for £10 from the ISAWITFIRST website. Check out NAPAC‘s website here or you access their support line on 0808 801 0331.

I am thrilled that ISAWITFIRST are supporting NAPAC with such lovely products. These will help increase brand awareness for the charity and the essential work we carry out. The funds raised from the campaign will help towards NAPAC’s free national support services and resources for all adult survivors of abuse in childhood. - Gabrielle Shaw, Chief Executive of NAPAC

Chāmpo Launch New Hair Growth Serum

Is your hair in need of thickness, volume and strength? Well, we have good news for you as Chāmpo launch their new Pitta Growth Serum, which uses the science of trichology and active botanicals. Working to volumise roots whilst toning the scalp to promote a stronger, thicker and fuller head of hair. Silicone and paraben-free, Chāmpo use 98% naturally derived and eco-friendly ingredients with added Creatine and Caffeine to create density. This product also harnesses anti-hair loss and anti-greying actives, so you can have faith that your hair will have long-term health.

New Zealand Beauty Brand Emma Lewisham Touches Down In The UK

We always get excited when we hear of global brands touching down on UK shores, and the latest is New Zealand born beauty brand Emma Lewisham. With its science-based formulas, this planet-positive circular-designed brand is changing the way the skincare industry operates. Hero product of the collection is the cult-favourite Skin Reset Serum, a must-have treatment for repairing hyperpigmentation and delivering a radiant, even-toned complexion. So mark your diaries as the brand is coming to the UK on Net-a-Porter from the 15th September!

Flower Delivery Service Pollenet Open First Ever Store

London-based flower design and delivery service, Pollenet open their door to their first-ever store in London Peckham. With flowers available to buy in-store from Friday-Sunday each week, this fun and creative space allows you to meet the founder, create your own bunches and buy from a range of small businesses that have inspired Pollenet. So whether you’re looking to treat yourself or your loved ones to a bunch, make sure to check out this fun and creative space!

Skullcandy Launch Wireless Earbuds

Calling all music and podcast listeners! Skullcandy launched their Dime wireless earbuds, featuring easy-to-use controls, a comfortable fit and signature Skullcandy Supreme Sound (and all in a tiny package?) what’s not to love? With 12 hours of listening and the size of a car key, the Dime case is super compact and easy to carry. So it’s time to turn the volume up and rock out to your favourite playlist!

Missed last week’s FROW News? Don’t worry, you can catch up here!