Adidas Originals Gets Sporty & Rich With All-New Collaboration
News just in, adidas Originals and Sporty & Rich have teamed up to present their debut collaborative collection, taking inspiration from all things wellness and self-care!
Hosting a number of iconic adidas footwear and apparel looks, elevated through the lens of Los Angeles-based label, the capsule draws on vintage sportswear references whilst communicating modern-day rest and replenishment.
Founded by multi-disciplinary creative Emily Oberg, the Sporty & Rich brand channels a new approach to design, representing a generation searching to cut through the chaos of modern existence. For their first-ever collaboration, the duo offers an array of unisex items, arriving in carefully-considered sizing, that stays true to the label’s vision whilst highlighting some of the Trefoil’s most iconic archival silhouettes; from a burgundy collegiate makeover for the Campus 80s and Stan Smiths to a white and green version of the Samba OG – each completed with a Sporty & Rich pearl key ring of course!
But the fun doesn’t stop there as the collaborative womenswear line-up takes a distinct and contemporary twist on the timeless Firebird Tracksuit, dressed with details such as adidas-branded metal zipper pulls and a fusion of co-branded embroidery. Constructed from adidas’ brand’s iconic Beckenbauer Pique fabric, the pair introduce the style in two colourways, fresh green with white accents and a white with the same warm collegiate maroon characteristics – both finished with an internal print emblazoned with Sporty & Rich’s inspirational wellness mantra.
Staying true to the athleisure origins brand, the campaign poignantly brings the garments to life through effortless visuals that blend sporting heritage, luxury, and relaxation.
Escape the hectic, fast-paced modern world and head back to a time of self-care and indulgence, with this collection of thoughtful designs launching on November 22nd.